TWO DAY Intensive Introductory Course - Introduction to OPDP (PHILADELPHIA)
UPCOMING DATES:
- 2021 Dates TBD
This innovative LRA flagship OPDP introduction course, is a must for all new Pharma and Biotech professionals responsible for creating or reviewing promotional pieces, programs, and campaigns. If you want to increase your confidence AND increase the effectiveness and efficiency of your work in the creation of materials or in the copy approval team, this program is for you. This program is a true deep dive into understanding the FDA requirements for promotional claims AND understanding the role of each discipline in this process. Discipline examples: Marketing, Regulatory, Legal, Medical, Compliance, Communications, Training, Development, Agencies, etc.
Lucy’s vast experience in medical, regulatory, marketing, sales, and communication disciplines, as well as her training and previous work as a physician assistant, make her uniquely qualified to lead this course and to provide colorful, illustrative stories regarding the “why” and “how” behind the regulatory requirements as related to your review.
Utilizing the relevant laws, regulations, guidance, and numerous actual FDA enforcement letters, Lucy will provide an understanding of, and the reasoning behind, the regulations regarding advertising and promotion, providing a firm foundation for your contribution. INTRO TO OPDP is a must for all professionals who want to improve their knowledge of the regulatory, legal, and medical requirements how they apply to an effective and efficient review.
Topics covered include, but are not limited to:
- Current regulatory/legal/compliance environment (including FDA and other government agencies, payers, Congress, etc.) and enforcement action examples.
- FDA regulatory basics: fair balance, false and misleading, comparative claims, claim support data requirements, patient testimonials celebrity spokespersons, disease state considerations, “unbranded” promotion, public relations considerations, medical conventions, launch campaigns, internet considerations, social media, influences, concept of independence, DTC promotion, patient preference claims, adherence claims, Payer promotion, speaker programs, secondary endpoint promotions, etc.
- Proven ways to most effectively work within your copy approval teams to maximize effectiveness and your contribution.
- Overview of copy review best practices.
- Hands-on review practice.
The course will be held at The Notary Hotel on Juniper Street in Downtown Philadelphia.
The hotel has reserved a small number of overnight rooms at a special rate. To make reservations please call Marriott Worldwide Reservations at 1-800-321-2211 or the hotel at 215-496-3200 and mention Lucy Rose and Associates, LLC – this course. Hotel accommodations and rates are subject to availability.
The course begins promptly at 8:30 AM and will end at 4:00 PM
Course includes breaks and lunch, as well as appropriate course materials. Transportation, hotel (if needed), and other meals are the participant’s responsibility. Participants may NOT receive a refund for any reason (unless LRA cancels course). If the participant cannot attend the course they may send a substitute. Course registration may be transferred to another participant at any time by notifying lucyrose01@aol.com prior to the start of the course.
Price: $2,600.00
REGISTER NOW
To register, please fully complete the registration form below, including checking the box agreeing to the terms, then click submit.